Loewe and Spectral.
Made in Germany².
Kronach. – The German premium brands Loewe and Spectral join forces to create high-end, smart furniture solutions for Loewe flat televisions and audio equipment. The cooperation is a perfect match as both companies are known for their timeless style, smart product design, exclusivity and the ability to deliver outstanding added values to their customers.
Especially in Germany, Spectral is acknowledged for its innovative tv furniture solutions such as integrated sound systems, hidden cable routing and connectivity for integrating mobile devices into the living environment. The pioneer of “Smart Furniture” exports its products around the globe and ensures tidy living rooms which are still fully equipped with entertaining technology.
Spectral CEO René Glasmacher about the partnership with Loewe: „Spectral unites ‚home’ and ‚entertainment’. Loewe is the ideal partner for us as the company shares our values when it comes to high quality standards and the promise of being ‚Made in Germany. We are more than happy about the new cooperation“.
The partnership aims to obtain perfect possibilities in tv device staging and accommodation of equipment for the customers. As new brand named “Loewe | Spectral” the furniture series will be available from May 2016. The furniture designs consist of three different corpus sizes and various colors, perfectly suited for a seamless integration of Loewe flatscreen televisions. Numerous equipment options such as drawers and indirect LED lighting combines home and entertainment in a smart way.
„We want to offer customers tailored and individual options for setting up our products at their home. The partnership with Spectral is the next step on this approach. Spectral and Loewe speak the same design language on all levels. Therefore, we are very much looking forward to working with Spectral“, says Mark Hüsges, CEO Loewe Technologies GmbH“.
Loewe and Spectral present their new furniture solutions for the first time to trade professionals during fairs in Hannover, Leipzig and Dusseldorf in February and March 2016.
About Loewe. For over 80 years Loewe has invented television and kept their “Made in Germany” promise. The company’s development, production and service departments are still based in Kronach (Upper Franconia). Loewe products are build to last with minimal energy consumption. Modular technologies, high-tech materials, precise work, regular software updates and lastly the timeless designs that guarantee the sustainability of the products.
About Spectral. Spectral is Germany’s pioneer for smart furniture. With its head office in Pleidelsheim (between Stuttgart and Heilbronn) the company develops furniture with smart additional functions like speaker and the integration of mobile devices to the living environment. The products will be sold internationally at selected retailers or furniture shops.
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